You may read that title and wonder, “What are POP signs?” Nope, we're not talking soda. POP is short for “point-of-purchase.” And, this popular type of signage can be found in just about any retail store. This is because it's one of the most effective ways to let customers know about your must have products as well as to build your brand.
I Like Comics recognized this, so they contacted the mighty sign makers at Specialty Graphic Solutions for retail store POP signs Vancouver WA comic fans will appreciate.
We Like I Like Comics
If you are like us, when you think of comic book stores, the Comic Book Guy from The Simpsons comes to mind. Fortunately, the people at I Like Comics are not snobby and sarcastic like The Simpsons character. I Like Comics is owned by Chris and Amy Simons. Their store recently opened up on Broadway Street as a result of two smaller comic stores merging to form one larger business.
I Like Comics buys and sells original artwork, comic books, statues, graphic novels, and other collectibles. Plus, they provide deals on subscription boxes.
What We Did
When a company that is so active in our community came to us for signage, we sprang into action faster than a superhero off to save a damsel in distress. For I Like Comics, we produced a wide array of interior and exterior signs.
For the outside of the store, we created and installed a full color, laminated print logo on their front window. On the door to the storefront, we listed the hours of operation and contact information using standard vinyl lettering.
Hanging from the awning at the store entrance, we installed a double sided blade sign. This features the store’s logo print on PVC. For the actual building sign, we adhered a laminated digital print to an 8’ by 4’ three millimeter thick Alupanel (an aluminum composite panel) and installed it directly to the exterior of the brick building.
And, to attract the foot traffic along Broadway, we fabricated an affordable A-frame/sandwich board for I Like Comics to put out on the sidewalk during business hours.
SGS really livened up the interior of I Like Comics with onomatopoeic sound effects from Marvel Comics applied directly to the painted area above the front window. We created these by using our wide format digital printer to print directly on adhesive backed vinyl.
Banners for Wizard World Comic Con
Finally, Chris and Amy asked us what we could do to help them get ready for the Wizard World Comic Con that took place last month. After talking with them, we found out that they planned on attending a number of events this year, including the Rose City Comic Con, so we recommended a heavy duty yet inexpensive retractable banner stand. These trade show displays are easy to transport and set up. Plus, they can be used to get your message across between conventions.
In the end, SGS saved the day and had another satisfied client.
Are you in need of point of purchase signs? Vancouver, WA businesses can turn to Specialty Graphic Solutions for all of your signage needs. We take care of the entire process from start to finish. Contact us today for a free consultation and quote!