Color change wraps are pretty popular among car enthusiasts these days. Without damaging the resale potential of your vehicle, you can make your automobile look as cool or as ridiculous as you want. Remember the gouge-your-eyes-out neon colors of the ‘90s? Now, you can cover your car with them. iQCU wanted to go beyond simply changing the color of their vehicle. They wanted a uniquely Pacific Northwest look. So, they contact Specialty Graphic Solutions for Scion plaid car wraps in Vancouver, WA.
Let Us Introduce You to Our Friends iQCU
You’ve probably heard all about iQ Credit Union (iQCU) if you’re a regular around these parts. We won’t hold it against you if you skip ahead. For the uninitiated, iQCU has been serving the area with a broad range of financial products and services for over 75 years. They were originally founded with the goal of serving the education community, but today, they seek to boost the financial intelligence of people of all stars and stripes.
So far, we’ve never said no to an iQCU project. Why would we? Their marketing team is always a joy to work with. In just the last few years, we’ve provided them with point of purchase signs, floor graphics, various different cardboard cutouts, retail standups, and an array of other signs and graphics. This also wasn’t our first time hooking them up with car wraps. In fact, a couple years ago, we wrapped the exact same car with paisley graphics! This time, they knew they could count on the mighty sign makers at SGS to print and install Scion plaid car wraps in Vancouver, WA.
iQCU Got the SGS VIP Treatment
First thing’s first: we had to meet with iQCU’s marketing team. After all of the usual pleasantries and catching up, we got down to business. The client had a 2017 marketing theme that played off of their branding as well as the Pacific Northwest’s love for plaid shirts. This year, plaid is used frequently throughout all of the Credit Union’s marketing materials. They wanted their Scion to get in on the fun.
Based on their vision, we created a design that incorporates plaid and their branding. Once they approved the art proofs, we went to work printing them out on top quality vinyl adhesive films specifically designed for use on cars. The design and printing of the wrap were easy, but next came the hard part: installation.
First, we removed the old paisley wrap. It was still in great shape, but it was no longer relevant. The tough part was making sure all of the plaid panels were perfectly aligned for a seamless look. As usual, we knocked it out of the park. In the end, iQCU was thrilled with the look of their new wrap. Now, as they travel throughout Vancouver, they’ll draw attention to their latest marketing campaign.
Are you tired of your marketing campaigns falling flat? Do you want to take your latest effort to the next level? If this sounds like you, contact SGS today for a free consultation on vehicle wraps!