Is there anything more hilarious than watching someone biff it? Of course, it’s not funny if they get hurt. That’s not what we’re talking about here. We’re talking about your average person on the go who may be immersed in their smartphone, and they don’t happen to see the sign directly in their path, and before they know it, they’re falling butt over teakettle. Whoops!
Most of us have a high level of self-preservation, so we’d notice that sidewalk sign and move to the left or right. Or, as is often the case with our attractive markers, we might enter the establishment displaying the marker. At the very least, we’re exposed to the branding. And, that’s half the battle of driving sales (knowing is the other half of the battle). With spring right around the corner, we’re going to talk about custom sidewalk signs for Vancouver, WA retailers today.
Walk This Way
When compared to other types of marketing, like sky-writing, sidewalk signs are quite affordable, and you cannot beat the return on investment. You just gotta make sure your message comes across loud and clear. That’s why we keep our mighty sign makers around. They’re the pros when it comes to creating memorable markers.
If your shop is in a neighborhood where there are a lot of scofflaws, ne’er-do-wells, or hooligans, you might be concerned that they’ll just swing by after hours and steal your sign to use as some sort of decoration for their sparsely-furnished apartment. This doesn’t have to be the case! First of all, A-frame signs are light enough that you can set them outside in the morning when you open for business and bring them back in at the end of the day when closing up shop. Or, you can give it the Pee-wee Herman’s bike treatment and wrap it in chains, so it’s impossible to drag it away.
Types of Sidewalk Signs
The A-frame is by far the most popular sidewalk sign. When you look at it from the side, it looks like the upper case letter A, but we like to think it gets its name from being Awesome-frame. Anyway, here are some of the A-frame varieties:
Standard A-Frame – The classic design of the A-frame has your message rendered on vinyl film and installed on each face. If you have information you want to get across that doesn’t change often, this is the sign for you.
Chalkboards and Whiteboards – You’ll need to update your A-frame sidewalk signs on the regular if you operate a bar or café with daily specials. Whiteboards and chalkboards are perfect for these purposes. We can provide you with an array of marker and chalk colors.
Inserts – Some A-frames come with sleeves for you to add inserts that you print out on your office computer. Or, we can custom print some inserts for you.
If you’re ready to make unobservant consumers trip over your signs, contact the mighty sign makers at Specialty Graphic Solutions today for a free consultation on custom sidewalk signs for Vancouver, WA retailers.