A Quick Guide to Trade Show Displays

Trade shows and business expos are an excellent opportunity to get your company’s name out there. Still, it can be a bit confusing figuring out what the best signage options are for these events. Should you go big and glitzy, or small and conservative? How does your brand message factor into your sign choices? And how in the world do those retractable banners stay up?

Well, never fear, because this blog post has you covered. We’ll go over the basics of trade show displays so that you can plan your own dazzling display. You’ll hopefully feel more prepared and confident about any upcoming trade show. So, get your foldout table and brochures ready, because here we go!

 

Throws and Tables Aplenty

First things first, you need a table for your trade show display. Preferably, it should be a foldout table, as those are lightweight and easy to transport. Add in a beautiful fabric throw and you should be set. Make sure your fabric throw is neither too long or too short. The fabric throw can be customized to fit your brand.

 

A (Retractable) Banner Display

Your trade show display would not be complete without a few carefully placed retractable banners. These are easy to assemble and also easy to store for later use. They are also very visible from a distance. Choose something colorful with a witty message on it that reflects your brand, and you will quickly bring potential customers to your booth.

Tabletop Banners—Another Option

You don’t necessarily have to go big and bold with your banners. There is always the option to have a few tabletop-sized retractable banners placed on your booth’s table. You can display different aspects of your products or services in a size that everyone can read from up close. Being specific here with your choices of text and images will help.

 

Get the Trade Show Display You Want

At Specialty Graphic Solutions, we take our time with every sign, so you can be certain that your custom trade show display will stand out from the competition. Give us a call today to get a free quote.